SABORES MEXICO is part of Google's efforts to highlight Mexican culture. Google Arts & Culture, in collaboration with the Ministry of Culture and the Ministry of Tourism, under the Mexican Government, created a colorful interactive and audiovisual display with the main representatives of the country's gastronomy.

interested from anywhere in the world could find almost five thousand works of art, illustrations, recipes, stories, educational assets, and videos with exclusive interviews. A working group was set up with more than 80 media outlets from Mexico City and the surrounding area, and more than 100 publications in print, online, radio, and television. Exclusive interviews were also conducted with CNN en EspaƱol and Once TV. We supported the client in the creation of strategic alliances through private and public initiatives and institutional relationship management.