PRESENTATION OF THE STUDY. Talkwalker, in partnership with Interbrand, presented a study that includes a list of the 10 most iconic brands globally. To expand on this report, we conducted a series of experiences that impacted T1 media and marketers of the brands featured in the report. We achieved coverage with Forbes (T1) on the 10 most iconic brands; a virtual round table to present the 10 most iconic brands with 30 marketing experts, companies, and specialized media; a round table with 8 executives from companies such as Spotify, Rappi, Nissan, Warner, and Nescafé; more than 90 domestic and international publications; and 40% coverage in T1 media. Finally, Talkwalker was positioned among the top marketing executives.